Art and Design Entrepreneurship Marketing

Read Your Music and People

Read Your Music and People by Derek Sivers

A philosophy of getting your work to the world by being creative, considerate, resourceful, and connected.

It’s relatively easy to apply this advice to any creative work.

Really inspirational and thought-provoking! I took my time reading this, a few essays at a time, over two months. I really enjoyed Hell Yeah or No but this book is probably more focused.

Key notes:

Whenever you’re feeling uninspired or unmotivated, use creative restrictions to set you free.

When things aren’t working, be smarter, not louder.

You can’t just normal your way through this.

With one interesting phrase to describe your [creative work], you can make total strangers wonder about you.

Loudly reject 99%. It signals who you are.

Are your fans telling their friends? If not, then don’t waste time promoting it yet.

If it doesn’t excite you, don’t do it. There’s almost nothing that you must do.

By Tracy Durnell

Writer and designer in the Seattle area. Freelance sustainability consultant. Reach me at She/her.

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