Graphic design existed long before there were any graphic designers and this lavish volume is a vibrant tribute to beautifully crafted printed ephemera from the past. The art of combining text and pictures has been at the heart of the printer’s craft for hundreds of years. While early pioneers focused on books, others began using their presses for more humble uses, from handbills to games, advertisements and packaging. This so-called ‘jobbing’ work grew rapidly in importance, yet has been overlooked in histories of both print and graphic design.
A few things I liked from a skim through this book:
I recently bought a poster that’s vaguely reminiscent of this.