Categories
Food

Knife sharpening video

Bookmarked Knife Sharpening (chefsteps.com)

In this class, you’ll find all the information you need to learn to hone and sharpen like a pro. Which pro? How about blade sage Daniel O’Malley, owner of the epic knife emporium the Epicurean Edge in Kirkland, Washington, and a foremost expert on selecting and maintaining the world’s best chopping-and-slicing tools. Through video demos and clever tips and tricks, O’Malley walks us through the theory and technique of sharpening knives using Japanese waterstones—the badass little blocks that master bladesmiths have used for hundreds of years.

Categories
Meta Music Websites

How I re-created my Spotify playlists on my website

I created a list of my annual birthday playlists since 2002.

For this process, I used a third party program to extract the data, Excel to format it, and CSS to style it. I’m assuming you’ve used formulas in Excel before so you can plug in the appropriate cells, and have written simple HTML and CSS.

Getting the data

  1. I used Exportify to download a .csv file of all my Spotify playlists.
  2. Columns included that I used in this process:
    • Track Name,
    • Artist Name,
    • Album Release Date,
    • Album Name,
    • Album Image URL

Track list

I used the CONCATENATE function in Excel to compile the HTML list to paste into WordPress. You could do this all in one step; I did it in multiple steps so I could experiment with showing different things, and so the cell didn’t get crazy long.

  1. I created a column with the link to the track:
    =CONCATENATE("<span class=",CHAR(34),"h-cite track",CHAR(34),"><span class=",CHAR(34),"p-name tracktitle",CHAR(34),">",[CELL WITH SONG TITLE],"</span> by <span class=",CHAR(34),"p-author artist bandname",CHAR(34),">",[CELL WITH ARTIST NAME],"</span></span>")
  2. I created another column that created the list item that I could paste into WordPress:
    =CONCATENATE("<li>",B2,"</li>")

To keep the page from being super long, I added the track list to the page using the <details> property, which allows it to be clicked on and expanded. Then I used CSS to style “details > summary” to look like a link so people know to expand it.

Adding Microformats

I also included (experimental) microformats based on what I use for my books. Microformats allow other programs to correctly interpret specific types of data, such as a book or (in this case) song citation. No program currently reads microformatted playlists, but I figured better to do it now than wish I had done it later 😉 Once it’s done, the odds I’d go back and update it are low. I picked my own microformats because there is no accepted standard.

The microformats I used were:

  • For the whole listing: “h-cite track”
  • For the track name: “p-name tracktitle”
  • For the artist name: “p-author artist bandname”

Apparently only the h- and p- values will actually be parsed so you could omit the other values.

Because microformats are added as classes, it also gives you an opportunity to style specific parts of the text. I chose to style the track title.

Year data

  1. I extracted the year data from their format by adding a column with this formula:
    =TEXT(I2,"YYYY")
  2. I calculated the number of songs per year by using COUNTIF:
    =COUNTIF(J$2:J$23,I25)
    where J2 through J23 contains the year data (created in step one), and I25 is a cell with the year in plain text. Adding the $ signs in the source data range is important so you can drag the formula down without it also shifting the source cells.

Graph by year

I followed this tutorial to create a stacked bar graph. Because I wanted multiple graphs on a page, I substituted class instead of id. I also used inline CSS for the grid display properties so I could define a different fractional breakdown for each graph.

Album art

The data included a link to the album art hosted by Spotify’s CDN. I created a column that created the image link with alt text:
=CONCATENATE("<img src=",CHAR(34),[CELL WITH ALBUM ART URL],CHAR(34)," width=",CHAR(34),"50px",CHAR(34)," alt=",CHAR(34),[CELL WITH ALBUM NAME]," by ",[CELL WITH ARTIST NAME],CHAR(34)," />")

Categories
Entrepreneurship Learning Outreach Writing

Anyone can write a how to; think and write at a more strategic level

Liked Jay Acunzo on LinkedIn: We need more people challenging the way we think about our work. (linkedin.com)

We need more people challenging the way we think about our work. We’ve fallen in love with “practical steps.”

But even the most confident of steps don’t… | 19 comments on LinkedIn

Treat your writing as a means to try and understand — not a way to share what you already do.

Stop acting like an expert. Start acting like an investigator.

Replace things you “must” know with things you’re curious to know.

In the end, How-To is the commodity of our lifetime. Expertise and experts are amazingly ubiquitous and accessible. More than ever, the ability to produce How-To-Think content which challenges the status quo and solves meaningful problems for people is how we stop transacting the audience and start transforming them.

This is what I want to do with environmental communication: I want to guide the government environmental outreach community, sharing what I’ve learned in local government while drawing on the ideas I’ve absorbed from other realms of interest — accessibility and community building and co-design. This is why I left my old job: to influence strategy and advocate for more effective, evidence-driven approaches to behavior change.

Chief among those in the environmental behavior change realm is working upstream to improve systems to reduce how much people need to think about. It is ironic for a communicator to realize that the most effective tool is eliminating the need to communicate as much as possible 😎

Also, he’s spot on about quitting reading marketing content. 90% of it is regurgitated hollowness.

Via Tara McMullin who added the commentary:

Expertise is marketable, for sure. And that’s fine if [your] aim is “authority,” which is just another way of saying domination.

 

Curiosity and openness are marketable, too, in their own ways.

Categories
Marketing The Internet Writing

A “formula” for writing compelling headlines without clickbait

  • Be CLEAR, not Clever
  • Specify the WHO
  • Specify the WHAT
  • Specify the WHY
  • Twist The Knife

From the Ship 30 for 30 email newsletter, which teeters on the edge of clickbaity for my tastes. (It also makes my teeth grate when I see “10x” used as a verb, which they seem to do frequently.) I have a background in science and government communications, and in those formats try to convey as much as possible in headlines because I know most people won’t read more, and it’s often for the broadest possible audience (geo-based), and I want some info absorbed… but for blogging and other types of writing, it would probably be worthwhile to consider more closely which headlines entice people to keep reading. (As long as you’re actually delivering on the quality and not spinning an article out of nothingness, then it is helpful to convince people your article is worth reading, and help people who’d be interested find it.) Their examples seem to be significantly longer than standard headlines since they want to include so much.

Categories
Websites

How to embed tweets for good

Bookmarked Bulletproofing Embedded Tweets by Adrian RoselliAdrian Roselli (adrianroselli.com)

You may rely on embedding tweets in your posts as a quick and easy way to quote or reference a person or subject. There are two challenges to relying on this, however: A tweet or account may be deleted or go private; The content may not be accessible to users…

Categories
Food

Seasoning cast iron

Bookmarked

Alternatively:

Categories
Entrepreneurship Resources and Reference Writing

Self Publishing Guides

Updated 2/6/2023

Also see: Writing and Self Publishing Resources

Self-Publishing

Self Publishing Checklist – Free step by step guide on how to self publish a book and get sales

The Self-Publishing Checklist: Editorial, Production, and Distribution

Book Editor: How to Work with an Editor For the Best Result

Types of edits:

  • Developmental Edit
  • Structural Edit
  • Proofreading
  • Copy Editing

Indy Author Podcast – Using data to guide your craft

r/romanceauthors – Getting started as a self-published / indie romance author

Publishing Practices – In order to best gain/retain readers, you should:

  • Write in series

  • Publish regularly
  • Start in Kindle Unlimited
  • Use pre-orders
  • Send out ARCs

You don’t need to be an instant success – but you DO need to know what success looks like. from eroticauthors

Marketing

The Ultimate Guide to Comparison Authors, Genres and Tropes

Advertising Your Book–Categories, Targets, and Comp Authors

Finding Comp Titles – An Willis

Passive Marketing from eroticauthors

Launch

Your Launch Strategy from eroticauthors

Amazon

Research genre fiction using kindle trends (see also)

Secret Method to Choosing the Best Amazon Categories (Kindlepreneur)

How to Get Your Book into More Categories on Amazon with Keywords

Mini Guide: How to Get Legitimate Amazon Reviews for Your Books

How To Write A Book Description For Amazon That Sells (Examples & Template)

The Dirty Secret About Keywords – Part 1

The Dirty Secret About Keywords – Part 2

Hidden Gems Amazon Blurb Tool

Categories
Learning

Engaging online classes

Bookmarked The State Change Method: How to deliver engaging live lectures on Zoom by Wes Kao (Wes Kao)

State Change Method: Aim for a state change every 3–5 minutes to break up the monotony of a monologue-style lecture.

Categories
House

Curtain hanging guide

Bookmarked Hanging Curtains All Wrong by Emily Henderson (stylebyemilyhenderson.com)

A pretty room with poorly hung curtains is like a beautiful, pulled-together lady wearing way ‘too-small pants’. It cheapens everything else, stands out in a jarring way, and just makes everyone feel uncomfortable. A few years back we decided to combat the problem by going through some of the bi…